Women in Leadership Advisory Member |
Sheri Roder
Active Term: 09/2024 - 09/2025
Areas of Expertise
|
EVP, Chief of WHYHorizon MediaSheri created and led The WHY Group at Horizon Media, which is the agency’s intelligence center of excellence, for nearly 17 years. The group was instrumental in numerous new business wins, as well as providing a deep well of thought leadership for clients and an additional revenue stream for the agency. Sheri co-founded LIMITLESS, a female-focused comprehensive leadership program created to support women in identifying and powerfully exercising their leadership potential. During her 35+ year career, Sheri has launched and led strategic insights teams domestically and abroad both agency and client-side, including Diageo, JWT, Saatchi & Saatchi Consumer Healthcare and Pepsi.
In recognition of her impact, Sheri has been named a NOW-NYC Woman of Power & Influence, an Ad Age Woman to Watch, and Adweek Media All-Star. She’s also been awarded an Adweek Project Isaac Gold for innovation, a Gold Effie and a Clio. Sheri has served on the Marketing Committee of City Harvest, and on the National Academy of Sciences Social and Behavioral Sciences Roundtable. |